George Mason University > University Catalog > Course Descriptions
2003-04 University Catalog George Mason University


Bioscience Management (MSBM)

School of Management

650 Legal and Ethical Aspects of Bioscience Management (3:3:0). Prerequisite: Admission to the Bioscience Management Program or permission of instructor. Introduces contemporary legal and ethical doctrines as applied to the life sciences organization and industry and examines how they can be applied to guide and enhance the decision-making processes of managers in a global economy. Intellectual property issues are discussed. Lecture, class discussion, cases, and projects.

703 Best Practices in R&D Management (3:3:0). Prerequisite: Admission to the Bioscience Management Program or permission of instructor. The course deals with both management of R&D within the corporation and dealing with outside funding agencies. Management of an R&D project portfolio, third and fourth generation R&D management practices, the climate for R&D funding, including government policy, both from the perspective of the firms and institutions receiving funding and the agencies funding projects. Corporate, institutional, and governmental perspectives are presented and studied.

720 Analysis of the Bioscience Industries (3:3:0). Prerequisite: Admission to the Bioscience Management Program or permission of instructor. Develops knowledge of the status of the bioscience and bioinformatics industry and its companies and segments. Students analyze bioscience companies using Porter's Five Forces Model, examine industry segments, and create an electronic database with their findings and analysis.

735 Bioscience Management Capstone Project (3:3:0). Prerequisite: Admission to the Bioscience Management Program or permission of instructor. Teams undertake a strategic evaluation and plan for bioscience driven business initiatives. Teams present their results including 1.) an analysis of competitive forces and the value chain, 2.) recommendations including changes in goals and organizational design, 3.) a plan of action integrating marketing, human resource development, organizational theory, finance, and bioscience product research and development, and 4.) an implementation plan using theories of communication and change management, to include the business case and a business plan.

745 Bioscience Product Development and Risk Management (3:3:0). Prerequisite: Admission to the Bioscience Management Program or permission of instructor. Explores best practices in product development in the life sciences (bioinformatics, bioscience, genomics, biotechnology, and pharmaceutical). Students analyze practices in terms of gaining competitive advantage in an industry where the new technologies and economic models for products are constantly being developed. Life science projects and product development efforts are categorized and analyzed with a view to develop and maintain the most favorable project/product asset portfolio to successfully carry out business goals and strategies. The effect of bioscience project investments on the financial worth and performance of an organization is analyzed. Bioscience industry segments and companies are analyzed from a perspective of choosing appropriate partnerships.

750 Global Aspects of Bioscience Management (3:3:0). Prerequisite: Admission to the Bioscience Management Program or permission of instructor. Students spend a week in an international residency under faculty leadership. Dealing with issues in the globalization of the life science industries, international markets for life science products and global developments in R&D, the virtual global organization, and project management across cultures are the primary focus. Corporate site visits are combined with presentations by professors from international universities and presentations by relevant practitioners.