Business Analytics Minor

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Banner Code: ABUS

School/Department: School of Business

The amount of data flowing from, to, and through enterprises of all sorts is enormous, and growing rapidly—more rapidly than the capabilities of organizations to use it. Successful enterprises are those that make effective use of the abundance of data to which they have access: to make better predictions, better decisions, and form better strategies. Business analytics—which encompasses a variety of techniques to extract useful information from different sources of data—is being embraced at an increasing rate by organizations that need to gain actionable and forward-looking insight from their data. This minor in business analytics will provide students with the cutting-edge knowledge and skills they need to use and gather data to identify, understand, and deliver insights that internal and external clients find vital to organizational success.

At least eight credits of the minor courses must be unique to the Business Analytics Minor and not applied toward any other major, minor, or concentration. Students must achieve a grade of C or better in each course that is applied toward the minor.

Minor Requirements

Required Course (3 credits)

All students will take the following course:

MIS 431 - Data Mining for Business Applications Credits: 3

Electives (12 credits)

Students are required to take four of the following courses:

MKTG 351 - Marketing Research Techniques and Applications Credits: 3
MKTG 352 - Marketing Analytics for New Product Development Credits: 3
MIS 302 - Introduction to Programming for Business Applications Credits: 3
MIS 310 - Database Management Systems Credits: 3
MIS 430 - Data Warehousing Credits: 3
OM 352 - Management Science Credits: 3
OM 452 - Business Forecasting Credits: 3
FNAN 430 - Empirical Methods in Finance Credits: 3
FNAN 436 - Probability Methods for Finance Credits: 3
ACCT 361 - Accounting Information Systems Credits: 3
STAT 362 - Introduction to Computer Statistical Packages Credits: 3
STAT 456 - Applied Regression Analysis Credits: 3

Total: 15 credits

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Business Analytics Minor

Minor Requirements

Required Course (3 credits)

Electives (12 credits)

Total: 15 credits