2011-2012 University Catalog 
  
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2011-2012 University Catalog

MGMT 471 - Competitive Strategy

Credits: 3 (NR)
Explores industry structures and competitive behavior of firms. Attention to how firm uses tangible, intangible, and human resources to develop sustainable competitive advantage, and how competitors interact in marketplace. Introduces tools and concepts to analyze industry dynamics and competitive interactions of firms in these industries.

Prerequisite(s): C or higher in MGMT 301 and degree status. Prerequisite enforced by registration system.

Hours of Lecture or Seminar per week: 3
Hours of Lab or Studio per week: 0