2012-2013 University Catalog 
  
2012-2013 University Catalog

TOUR 712 - Marketing Tourism and Event Planning Services

Credits: 3 (NR)
Focuses on the unique challenges and opportunities faced by tourism and event marketers in producing, delivering, pricing, and promoting tourism and event services.

Hours of Lecture or Seminar per week: 3
Hours of Lab or Studio per week: 0