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George Mason University

2016-2017 University Catalog

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2016-2017 University Catalog

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MBA 730 - Management of Technology and Innovation Processes

Credits: 0-3
Repeatable within Degree for Credit
Offered by School of Business

Students will develop a strong conceptual foundation for managing technological innovation. It introduces frameworks for analyzing how firms can create, commercialize and capture value from products and services. Topics covered comprise the formulation of innovation strategies, the process of developing new products and services, and how to create and manage an innovative organization to drive revenue growth.

Prerequisite(s): Admission to the MBA program or permission of the program director.
Schedule Type: LEC
Hours of Lecture or Seminar per week: 3
Hours of Lab or Studio per week: 0
Grading: Graduate Special.
When Offered: Fall, Spring

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MBA 730 - Management of Technology and Innovation Processes