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George Mason University

2016-2017 University Catalog

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2016-2017 University Catalog

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COMM 230 - Case Studies in Persuasion

Credits: 3
Not Repeatable for Credit
Offered by Communication

Examines common persuasive message strategies and approaches. Covers basic principles of persuasive process. Case studies include advertisements, speeches, and persuasive activities from all segments of society.

Schedule Type: LEC
Hours of Lecture or Seminar per week: 3
Hours of Lab or Studio per week: 0

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