Degree Requirements
All degree applicants must complete a minimum of 30 credits of SOM core and major courses at Mason. They must include at least 9 credits required for the specific major and SOM 498. A grade of C or higher must be earned in SOM core and major requirements.
Students should carefully examine prerequisites for SOM courses. Students may be removed from a course if they enroll without having fulfilled the prerequisites.
| University General Education |
32 |
| SOM students pursuing a BS degree must complete the university-wide general education program plus 1 additional credit of natural science. The natural science requirement must be fulfilled by completing two 4-credit laboratory sciences. |
|
| |
|
|
School of Management General Education
|
15 |
| ECON 103* |
3 |
| ECON 104* |
3 |
| ECON 300–400 |
3 |
| ANTH, PSYC, SOCI, or SOM 100 |
3 |
| MATH 108 or 113* (satisfies university requirement for quantitative reasoning) |
3 |
| |
|
| School of Management Core* |
35 |
| ACCT 203 |
3 |
|
ACCT 301
|
3 |
| BULE 302 |
3 |
| FNAN 301 |
3 |
| MGMT 301 |
3 |
| MIS 102 |
1 |
| MIS 301 |
3 |
| MKTG 301 |
3 |
| OM 210 |
4 |
| OM 301 |
3 |
| SOM 301 |
3 |
| SOM 498 |
3 |
| |
|
| Major* |
18 |
| See following section for major requirements. |
|
| |
|
| General Electives |
20 |
| |
| Total Credits |
120 |
* Completion with a grade of C or better is required for graduation.
Acceptance into SOM
A student interested in pursuing a major in accounting, finance, information systems and operations management, management, or marketing must apply for acceptance to SOM during the semester in which the student will complete acceptance requirements. A student who has not received acceptance will have a degree status classified as “BPRE,” until the application is approved.
Acceptance is selective, based on completion of the following:
- At least 48 credits, with a minimum of 9 credits at Mason
- A GPA of 2.50 or higher at the end of the semester of application for acceptance for all courses attempted and from all schools and universities attended
- Successful completion of the following courses with a grade of C or better: ACCT 203 (prerequisite: C or better in ECON 103); OM 210 (prerequisite: C or better in MATH 108); SOM 301 (prerequisite/corequisite: C or better in ACCT 203 and OM 210); MATH 108
- A minimum Mason cumulative and semester GPA of 2.00 at the end of the semester of application
Note: Students must meet the SOM acceptance requirements in effect at the time of application to the school.
Applications must be submitted by November 1 for the following spring semester; April 1 for the following summer term; and July 1 for the following fall semester. Students should file the application at the beginning of the semester in which they anticipate completing the requirements set forth above. For more information about the application process, contact the Office of Academic and Career Services, 703-993-1880, or visit som.gmu.edu.
Major Requirements - BS in Marketing
The BS in marketing prepares students for a broad range of global and domestic career options in market and consumer research, brand management, advertising, customer relationship management, new market and business development, and marketing strategy. Marketing opportunities are increasing in the new economy as firms, government agencies, and nonprofit organizations adopt a market orientation.
A marketing major provides students with a solid background in marketing concepts and practices, with emphasis on market analysis and planning, research, and consumer behavior. Because marketing draws on a variety of disciplines for its foundation and is practiced globally, marketing majors are encouraged to take electives in related fields such as psychology, sociology, economics, public policy, international studies, computer science, and foreign languages. Students must complete 18 credits of upper-level marketing courses with a grade of C or better in each course.
Academic Advising
Marketing majors are advised to work closely with their academic advisor to ensure that electives taken in related fields provide the opportunity to gain proficiency in specific marketing-related areas. Academic planning for undergraduate students is available in the SOM Office of Academic and Career Services, Enterprise Hall, Room 008. Students are encouraged to consult with an advisor regularly. Any student who wishes to change to a major in SOM must consult a SOM academic advisor for degree requirements. For more information about making an appointment or walk-in advising hours, call 703-993-1880, or go to som.gmu.edu.
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